For thousands of years dogs have been selectively bred to excel at specific jobs such as herding, hunting, guarding and retrieving
Dogs used to perform these jobs every day, giving them a strong sense of purpose
These jobs were highly stimulating to dogs
Not only physically, but also mentally
Then we moved dogs into urban environments and we effectively took their jobs away
However a dog's natural instinct to perform the job they were bred to do is still there
Those instincts don't just disappear because our dogs now live in homes instead of performing the jobs they were bred for
It's like asking a fish not to swim, it's who they are
When dogs aren't given opportunities to engage in meaningful activities, many are left searching for ways to satisfy those drives themselves
That's why some dogs never seem fully satisfied after a walk
Why some are constantly looking for their next source of stimulation.
And why some develop habits and behaviours their owners find frustrating
Not because they're being difficult
Because they're still trying to do the jobs they were born to do
The solution
To provide opportunities for your dog to engage in meaningful activities that honour their natural instincts and give them a greater sense of purpose
But how do you do that? And who has the time?
Empire of the Hound's Enriching Outings and Instinct Play sessions are the missing link in your dog's routine
There is no standard outing here. Each experience is designed around the dog in front of me; their temperament, preferences, pace, environment and natural instincts
Enriching Outings focus primarily on physical and environmental stimulation, with a longer time frame of 45 minutes to allow your dog to set the pace of fast, slow or something in between
Unlike a traditional walk focused on distance and pace, Enriching Outings give your dog time to explore the environment at their own speed. Your dog is encouraged to sniff, investigate and engage with the world around them, creating experiences that are both mentally and physically enriching, without the pressure of keeping up with a group or just covering distance
Instinct Play takes this further, creating safe opportunities for your dog to express behaviours connected to the instincts and jobs they were bred for
On a 1 to 1 basis I'll engage your dog in activities aligned with their natural instincts and the jobs their ancestors were bred to do
From scent driven nose work to simulated hunting and herding play, every enriching moment is shaped by what your dog was born to do, honouring instinct, drive and natural behaviours, all carried out in the safety of your own backyard
The outcome
When dogs are given opportunities to express natural behaviours and engage in meaningful activities, many owners notice improvements in wellbeing, engagement and their dog's ability to settle at home
Rather than constantly seeking stimulation, dogs are able to channel energy into purposeful outlets that support both their physical and mental wellbeing
Spend time out of your home knowing you'll come home to a well-spent dog
This is not standard dog walking
This is instinct-led enrichment for dogs that thrive on more
Because exercise alone isn't always enough
Enriching Outings are designed for dogs who need more than exercise alone
This isn't about how far your dog walks
It's about what they experience while they're out
My training as a Certified Canine Behaviourist informs how I observe your dog throughout the outing
I pay close attention to what they choose to investigate, what captures their attention, what helps them settle and what appears to increase or reduce engagement
Those observations help me make decisions about the environment, pace and opportunities I offer your dog, and not just follow the same walking routine every time
Your dog has the full 45 minutes to explore, sniff, investigate and engage with the environment at their own pace
Conducted on a one-to-one basis, Enriching Outings provide opportunities for exploration, engagement and purposeful interaction with the environment
Your dog sets the pace—fast, slow or somewhere in between
With a full 45 minutes dedicated entirely to them, there is time to sniff, investigate and experience the world in a way that supports both physical and mental wellbeing
Unlike many traditional dog walking services, time spent collecting other dogs or travelling in a van is not part of your dog's outing
Their experience begins the moment we leave your front gate
Throughout the outing, your dog remains securely on leash and receives my full attention
Via your private client portal you'll receive outing notifications, behavioural observations, photos, videos and a GPS route map, allowing you to stay connected to your dog's day even when you can't be there
All services are offered on an ongoing weekly basis to ensure consistency, build trust and allow each dog to get the most from their outings
This isn't a standard walk around the block
It's a purposeful experience designed for dogs who thrive on more

Every dog carries instincts shaped by generations of selective breeding
Instinct Play gives those instincts somewhere safe and purposeful to go
As a Certified Canine Behaviourist, I understand that enrichment isn't just about keeping a dog occupied. The activities I choose are informed by canine behaviour, your dog's individual temperament and the instincts I'm seeing in front of me
That means I can choose activities with a purpose, not just offer a collection of games
Rather than asking your dog to suppress natural drives, I create carefully chosen activities that allow them to express those drives in appropriate ways
Activities may include scent-driven nose work, simulated hunting games, retrieval tasks, herding-inspired activities, foraging opportunities and problem-solving challenges, all carefully selected to align with your dog's natural instincts and interests
The important part isn't the activity itself. It's understanding which activity is appropriate for your dog, why it's appropriate, and how your dog responds to it.
Every Instinct Play session is matched to your dog's evolving interests, preferences and needs. Their participation, engagement and favourite activities are recorded in their personalised report card, allowing you to follow their progress over time.
Through your private client portal, you'll receive notifications when the outing begins and ends, behavioural observations, photos and videos to treasure, a GPS route map of the outing, and a detailed summary of the Instinct Play activities your dog participated in
This is more than enrichment
It's an opportunity for your dog to engage with the instincts, drives and behaviours that have shaped dogs for generations
For dogs who are always looking for more, Instinct Play provides a purposeful outlet that goes beyond the standard walk

This session is an extended version of our standard Enriching Outing & Instinct Play session
It's best suited to dogs who have higher than normal energy levels and need even more
if your dog hasn't been in an enriching outing and instinct play session before, it's best to start with the standard 1h 15 minute session as that may be enough
You can always upgrade to the extended session next time if you need to

If for any reason you don't feel a provided service was of exceptional value and made a genuine difference to your dog's day, a full refund will be provided
Armadale | Toorak | Malvern

Meet Fiona- Founder, Author and Canine Behaviour Professional
I'm Fiona Jack, founder of Empire of the Hound and a certified canine behaviourist
My work exploring instinct, purpose and canine fulfilment has grown into my published book and an invitation to present these ideas to canine professionals through the International School for Canine Psychology & Behaviour, UK
Empire of the Hound provides specialist enriching outings and instinct-led play for dogs who need more than the standard walk, particularly those who are anxious, reactive or naturally thrive with a more individual approach
As the sole dog handler, I'll always be the person caring for your dog
Building trust takes time, and getting to know each dog's unique personality, preferences and needs means every outing is adjusted to suit exactly what your dog requires
My background in canine behaviour shapes the way I approach every outing. Rather than just exercising dogs, I create experiences that prioritise emotional wellbeing, enrichment and thoughtful handling, while always working at the individual dog's pace. One of the things my clients value most is knowing they have someone to turn to when they have questions about their dog's behaviour. Unlike many dog walking services, working with a certified canine behaviourist means you have someone who can help you better understand your dog. Whether you've noticed a new habit, you're curious about something your dog does or you have a question, I'm always happy to share insights and observations. Helping guardians understand their dogs is one of the most rewarding parts of my work
I use positive reinforcement and fear-free handling because they're both effective and kind. Your dog will never be punished, forced into situations that make them uncomfortable, or rushed through experiences that matter to them. Instead, every outing is carefully planned to help them feel safe, confident and genuinely enjoy their time exploring the world around them.
Many of the dogs I work with are anxious or reactive, which means considered handling is essential. Careful route selection, reading body language and managing the environment help create outings that minimise unnecessary stress while allowing each dog to engage with the world in a way that suits them as an individual
Alongside my work with dogs and their guardians, I write and speak about instinct, purpose and canine fulfilment, exploring how an understanding of what dogs were originally bred to do can help us better understand the dogs who share our lives today
Empire of the Hound exists because I couldn't find the service I needed for my own dog
At the time, I was working long hours in a corporate career while sharing my life with a wonderful dog who was anxious and reactive to other dogs. He needed far more than a quick walk around the block. I wanted someone who would understand him as an individual. Someone who would protect his emotional wellbeing, respect his boundaries and provide experiences that genuinely enriched his life. When I couldn't find that service, I decided to create it
Today, Empire of the Hound provides the kind of care I was searching for all those years ago; professional, instinct-led and built around the individual dog
Because some dogs need more than the standard walk
This complimentary consultation is an opportunity for me to learn more about your dog, understand your goals, and determine whether Empire of the Hound is the right fit for your needs
Together we'll discuss:
Please allow approximately 30 minutes
Every dog is different, and I deliberately work with a limited number of dogs so I can provide the consistency, attention and individual care this service requires
Availability is limited and ongoing weekly places are prioritised
Once I receive your request, I'll review your application and confirm whether I have availability, and whether Empire of the Hound is likely to be a good fit for your dog's needs
I'll then be in touch to discuss the next steps
If we decide to move forward, we'll arrange your Initial Behaviour & Care Consultation, where we'll discuss your dog's needs, routines, goals and any behavioural concerns in greater detail
At the conclusion of your consultation, I'll recommend the most appropriate support for your dog, whether that's Enriching Outings, Instinct Play, or a more structured approach
If we're a good fit we'll then schedule your dog's first session
All first sessions are backed by my 100% satisfaction guarantee

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